Agent Skill
Ecommerce Ppc Strategy Planner skill
ecommerce-ppc-strategy-plannernexscope-ai/eCommerce-Skillsecommerce-ppc-strategy-planner/SKILL.md
Cross-platform PPC strategy planner for ecommerce businesses. Analyzes your product and margins, recommends the right advertising platforms (Google Ads, Meta Ads, TikTok Ads), calculates ROAS targets, allocates budget across channels, and generates platform-specific campaign briefs with ad copy and creative direction. Two modes: (A) Build — design a multi-platform ad strategy from scratch, (B) Optimize — audit existing cross-platform campaigns and reallocate budget. Works for Shopify, WooCommerce, standalone stores, and marketplace sellers expanding to external traffic. No API key required.
always on
122 tokname + description
once used
5,470 tokSKILL.md body
bundled files
0
repo stars
1.2kGitHub
Install the Ecommerce Ppc Strategy Planner skill
Skills CLI (Claude Code, Codex, Cursor and others)
npx skills add https://github.com/nexscope-ai/eCommerce-Skills --skill ecommerce-ppc-strategy-planner
Claude Code, by hand (all projects)
git clone --depth 1 https://github.com/nexscope-ai/eCommerce-Skills.git /tmp/eCommerce-Skills mkdir -p ~/.claude/skills cp -R /tmp/eCommerce-Skills/ecommerce-ppc-strategy-planner ~/.claude/skills/ecommerce-ppc-strategy-planner
For one project only, copy the folder into .claude/skills/ in that project instead. The agent picks it up when a task matches its description.
What it costs your context
Agent Skills load in three steps. Tokens counted with the o200k tokenizer; your model's count will differ a little.
| When | What loads | Cost |
|---|---|---|
| Every session | Name and description | 122 tok |
| When the agent uses it | The SKILL.md instructions | 5,470 tok |
| Only if opened | No bundled files | — |
Until it is used, ecommerce-ppc-strategy-planner costs about 11× less than the median MCP server we measured (1,362 tokens on every turn). Installing all 150 skills from nexscope-ai/eCommerce-Skills would load 5,206 tokens of descriptions. Skills vs MCP study
Checks
- The instructions are over 5,000 tokens, the Agent Skills specification's guideline for SKILL.md.
- The instructions are over 500 lines; the specification suggests moving detail into reference files.
Checked 2026-10-22 · method
What's inside
The headings of its SKILL.md. Read the full file on GitHub.
- E-Commerce PPC Strategy Planner 📊
- Installation
- Two Modes
- Capabilities
- Usage Examples
- Mode A — Build New Strategy
- Mode B — Optimize Existing
- How This Skill Collects Information
- Key Concepts
- ROAS (Return on Ad Spend)
- Break-even ROAS
- Target ROAS
- Platform ROAS Benchmarks (2025-2026)
- Max CPA (Cost per Acquisition)
- Mode A Workflow — Build Strategy
- Step A1: Collect Product Info
- Step A2: Calculate ROAS Framework
- Step A3: Recommend Platform Mix
- Step A4: Allocate Budget Across Platforms
- Step A5: Generate Platform Briefs
- Step A6: Generate Ad Copy and Creative Direction
- Step A7: Generate Complete Strategy
- Mode B Workflow — Optimize Existing
- Step B1: Collect Platform Data
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