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Agent Skill

Acquisition Channel Advisor skill

acquisition-channel-advisordeanpeters/Product-Manager-Skillsskills/acquisition-channel-advisor/SKILL.md

Evaluate acquisition channels using unit economics, customer quality, and scalability. Use when deciding whether to scale, test, or kill a growth channel.

7.6k

always on

34 tokname + description

once used

5,366 tokSKILL.md body

bundled files

114 KB

repo stars

7.6kGitHub

Install the Acquisition Channel Advisor skill

Skills CLI (Claude Code, Codex, Cursor and others)

npx skills add https://github.com/deanpeters/Product-Manager-Skills --skill acquisition-channel-advisor

Claude Code, by hand (all projects)

git clone --depth 1 https://github.com/deanpeters/Product-Manager-Skills.git /tmp/Product-Manager-Skills
mkdir -p ~/.claude/skills
cp -R /tmp/Product-Manager-Skills/skills/acquisition-channel-advisor ~/.claude/skills/acquisition-channel-advisor

For one project only, copy the folder into .claude/skills/ in that project instead. The agent picks it up when a task matches its description.

What it costs your context

Agent Skills load in three steps. Tokens counted with the o200k tokenizer; your model's count will differ a little.

WhenWhat loadsCost
Every sessionName and description34 tok
When the agent uses itThe SKILL.md instructions5,366 tok
Only if opened1 bundled files (14 KB)varies

Until it is used, acquisition-channel-advisor costs about 40× less than the median MCP server we measured (1,362 tokens on every turn). Installing all 77 skills from deanpeters/Product-Manager-Skills would load 2,883 tokens of descriptions. Skills vs MCP study

Checks

  • The instructions are over 5,000 tokens, the Agent Skills specification's guideline for SKILL.md.
  • The instructions are over 500 lines; the specification suggests moving detail into reference files.

Checked 2026-10-22 · method

What's inside

The headings of its SKILL.md. Read the full file on GitHub.

  • Purpose
  • Input
  • Key Concepts
  • The Channel Evaluation Framework
  • Decision Matrix
  • Anti-Patterns (What This Is NOT)
  • When to Use This Framework
  • Facilitation Source of Truth
  • Application
  • Step 0: Gather Context
  • Step 1: Evaluate Unit Economics
  • Step 2: Assess Customer Quality
  • Step 3: Evaluate Scalability
  • Step 4: Deliver Recommendations
  • Step 5: Compare Across Channels (Optional)
  • Examples
  • Example 1: Scale (Content Marketing)
  • Example 2: Optimize (Paid Search)
  • Example 3: Kill (Trade Shows)
  • Common Pitfalls
  • Pitfall 1: Scaling Broken Channels
  • Pitfall 2: Ignoring Customer Quality
  • Pitfall 3: Celebrating Vanity Metrics
  • Pitfall 4: Averaging Across Channels

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